How to tell security stories
Synopsis
Communication is a soft skill that is increasingly desirable in security. It’s vital that technical security people can communicate effectively: Up, to the leadership team to explain the business impact of technical subjects. Down, to customers and clients who may need to know why a particular security issue impacts them. Out, to the media to raise awareness for an issue / vuln / piece of research.
This session will focus on how to make complex security subjects more human and relatable for your audience, and tips for how to tailor your message for whoever you are speaking to. It will also outline the most common pitfalls in security communication and how to avoid them.
The event will cover the subject of storytelling from four unique perspectives, and specialist areas of expertise. Attendees will get tips from a top security academic and researcher, an award winning former cybersecurity journalist of the year, a cybersecurity comms/PR specialist, and cyber content writer/marketer.
The panel session will discuss how to effectively communicate technical subjects. How to eliminate common barriers to understanding, and tailor a message for any kind of audience
The session will focus on how story telling can make an impact. Whether that's educating customers, getting more budget from the CFO, or telling the world about your research.
For cybersecurity startups and businesses that want to get noticed by the media, it will explore how to identify stories that will be of interest and offer tips from journalists and writers on how to write more engaging research, content, emails etc.